Race For Science-Driven Innovation
Advance R&D innovation to deliver functional, scalable and sustainable products to market faster.
Why Science-Driven R&D Innovation Matters in CPG
The consumer packaged goods (CPG) industry is undergoing a major transformation. As consumers seek healthier, more sustainable and functional products, businesses can no longer rely on traditional and often slower trial-and-error methods.
The future lies in science-driven research and development (R&D) innovation — a strategy that unites data, virtual simulation and artificial intelligence, turning scientific research of a product into scalable market success.
Dassault Systèmes empowers CPG leaders to make this shift. With the 3DEXPERIENCE® platform, businesses can reimagine R&D to achieve breakthroughs in product design, test and launch, whether it be new formulations, sustainable packaging or elevated consumer experiences.
The Future of R&D in the CPG Sector
From consumer insight to innovation pipeline
Successful products merge consumer insights and science into an innovation pipeline. A collaborative R&D platform integrates market analytics, behavioral data and scientific modeling to meet customer needs.
The result: Accelerated concept-to-market timelines and stronger consumer resonance.
Science-first formulation and ingredient innovation
Science-first formulation is driven by the ability to predict ingredient performance at the molecular level. Virtual simulation reveals ingredient interaction, performance and scalability.
The result: Shortened cycles, lower waste and compliance with regulations and evolving consumer values.
Packaging innovation with predictive simulation
Companies must reduce plastic usage and deliver superior shelf appeal to stay competitive. Predictive simulation enables material testing, optimization and durability assessments before production.
The result: Eco-efficient packaging that balances functionality, aesthetics and sustainability goals.
Empowering CPG R&D Projects with the 3DEXPERIENCE Platform
The 3DEXPERIENCE platform transforms R&D with AI-powered formulation, modeling, simulation and virtual labs, in a single collaborative environment. By shifting from physical to digital experimentation, scientists can model ingredients at the molecular level, simulate product behavior earlier and run thousands of virtual experiments in parallel — accelerating sustainable R&D innovation.
- AI-powered formulation helps R&D teams optimize ingredients, ensure regulatory compliance and build sustainability into formulations from the start.
- AI-enabled modeling and simulation (MODSIM) enables packaging designers to instantly predict performance trade-offs and explore multiple variants in seconds, slashing prototyping time.
- Digital lab infrastructure connects global teams, enabling secure data sharing and AI-driven predictive modeling to reduce duplicate testing and accelerate time to market.
The Smart, AI-Driven Product Formulation Strategy
Launch more sustainable, cost-compliant product formulations with a data-driven strategy, powered by smart technology on the 3DEXPERIENCE platform.
Our Success Stories in R&D Innovation
Explore how CPG companies accelerate innovation cycles and reduce time-to-market through AI-powered formulation, MODSIM capabilities and cross-functional collaboration.
The Future of Food
Through its partnership with Dassault Systèmes, Bel Group sets a new standard for food production. By harnessing AI-powered insights, virtual twins and PLM in one collaborative environment, the company is driving innovation with less waste — advancing its mission to feed the future responsibly.
Reimagining Glass Packaging
With Dassault Systèmes, virtual trials redefine packaging materials for Ardagh Group and EXXERGY. Lightweighting bottles through advanced coating simulations means lower raw material use, lesser energy expenditure and fewer emissions — a breakthrough for a decarbonized glass industry.
Key Benefits of Leveraging Science-Driven Technology
Accelerate product formulation cycles
Virtual simulation of ingredient compatibility, stability and performance reduces trial-and-error, speeding up time to market and enabling rapid prototyping across product lines.
Improve product sustainability
Sustainable product development enables R&D teams to measure carbon impact, optimize resource usage and select renewable materials within a connected digital environment.
Strengthen compliance and safety
Predictive modeling and integrated data management allow businesses to meet global compliance standards while maintaining full traceability from molecule to marketplace.
Drive competitive differentiation
Science-driven R&D innovation gives CPG leaders the agility to launch distinctive, high-performance products that stand out for both quality and purpose, in a dynamic market.
Accelerate Your CPG R&D Strategy With Us
The race for science-driven innovation isn’t about who moves fastest but who moves smartest. By connecting data, science and collaboration, Dassault Systèmes gives R&D teams the intelligence to make better decisions earlier and bring stronger products to market.
Related Insights on Science-Based Innovation
Click for a deeper exploration on industry topics to deliver innovation from concept to consumer with extraordinary speed to meet evolving consumer expectations and drive sustainable business growth.
Consumer Packaged Goods & Retail
Redefining CPG Through AI and Virtual Twins
CIMdata on AI-Powered Formulation
Bel Revolutionizes Food of Tomorrow
BCG – Innovation in the CPG Sector
Rethink Research and Product Development in CPG
Our Solutions for R&D Innovation
When every new formulation, package or process is powered by science and collaboration, R&D innovation moves faster — and further. Dassault Systèmes’ Industry Solution Experiences give CPG brands the agility to design, test and scale breakthrough products that win in the market.